Following last year's harsh winter and record-breaking snowfalls, this grassroots initiative kicks off just in time for the 2010-11 snow season. In addition to serving as the program's exclusive sponsor, The BOSS will help Project EverGreen promote awareness for the SnowCare for Troops program to those seeking support and providing volunteer assistance.
"The BOSS Snowplow is proud to offer our support to America's military families who are making the ultimate sacrifice," said Mark Klossner, marketing manager. "We see our sponsorship of this program as a natural extension of our commitment to snowplow professionals and local communities."
"For our military families with loved ones serving away from home, help on the home front reduces stress and eases the burden shouldered by those left behind," explains Project EverGreen Executive Director Den Gardner. "This program is a natural extension of our nationally-known GreenCare for Troops program, where free service is provided to military families in need of lawn and landscape services."
To kick off the SnowCare for Troops program, Project EverGreen and The BOSS are asking snow removal and lawn care professionals and volunteers to join their ranks and sign on as goodwill ambassadors in their communities.
There are many opportunities to get involved, including:
* Adopting one or two families locally by providing snow removal services throughout the winter;
* Loaning snow removal equipment to volunteers or groups; and
* Donating money, transportation or gas cards to offset snow removal and maintenance costs.
The new SnowCare for Troops program joins the four-year program, GreenCare for Troops, managed by Project EverGreen that has already provided free lawn and landscape services to thousands of military families. This program now has more than 10,000 military families in its database and is supported by nearly 3,000 green industry professionals and volunteers.